Design + Systems Thinking. From Brand Identity to Enterprise Architecture.
Twenty years of creative work across brand, print, digital, packaging, surface design, and complex platform implementation. Below is a selection of projects that show how I think, what I build, and why it holds together.
Enterprise Systems / Implementation
Enterprise Web-to-Print Systems
PageDNA Platform | Fortune 500, Healthcare & Higher Education Clients | 2013–Present
Building brand-consistent print systems for distributed teams who aren't designers — at the scale of hospital networks, university systems, and national school districts.
Book Design / Award-Winning
Feisty Righty – Book Cover Design
Independent Publishing | 2× Gold Medal — IPPY & Nebraska Center for the Book | 2023
A memoir about surviving aggressive breast cancer deserved a cover that balanced honesty with defiance. A year of collaboration, two national gold medals.
Brand Identity / Packaging / Campaign
Alpine Currant – Outdoor Lifestyle Brand
Speculative Brand Concept | 970 Creative | 2025
A self-directed brand exploration: what happens when rugged alpine environments meet refined design sensibility? Identity, packaging, pattern system, and campaign — built from scratch.
Thanks for taking the time to view this selection of my work.
Loveland, Colorado | 970courtney@gmail.com | linkedin.com/in/courtneybethkeller